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Insta-Good
Introduction
Meet Gaby & Hannah (1:43)
Back To Basics
Who is your ideal client? (7:31)
Setting Your Instagram Objectives (4:01)
SMART Goals (3:27)
How to speak to your customer (6:06)
First Impressions
Your profile broken down (10:02)
Optimise your bio (1:54)
Branding your IG (2:17)
Navigating your insights (2:23)
Hashtags
How they work (4:38)
How to use them (0:54)
Story hashtags (0:52)
Creating hashtag banks (1:44)
Bad hashtags (4:22)
Engage
Why engagement is important (2:28)
How to engage (3:34)
Who to engage with (8:49)
Content
Content pillars (3:42)
Creating content for the buyer journey (17:31)
Serving your audience through content (8:52)
Sharable and saveable content (3:38)
Stories
Using stories to build trust (2:54)
Getting visible on stories (3:23)
Building engagement on stories (2:16)
Generating leads on stories (2:14)
Selling on stories (2:10)
Final Words
Tracking Your Success
Outro (0:17)
Why engagement is important
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